Instagram and FacebookTue 9:00
When the weather turns, experienced sailors don't guess. They check the instruments. Your lender shortlist deserves the same. #homeloans #brokerlife
Approved, scheduled
Alex
The marketing you keep meaning to do. Done in 90 seconds.
Give Alex the week in a sentence. Every piece lands in your chat first, drafted in your voice and checked against the rules. Approve it, or edit it, or ask for another take.
Alex produces brand-matched content across Instagram, Facebook, LinkedIn, Google Business Profile and WordPress, automating the marketing workload that typically takes brokers 5 to 10 hours per week.
Content is generated inside guardrails for Australian credit licensing and broker channel disclosure.
One sitting
Five pieces from one prompt.
You know you should be posting. You know your competitors are. You also have nine emails to draft, three valuations chasing and a client meeting in 20 minutes. From a single prompt, Alex produces brand-matched content across Instagram, Facebook, LinkedIn, Google Business Profile and WordPress, automating the marketing workload that typically takes brokers 5 to 10 hours per week. You don't have to become a marketer. You just stop being invisible.
- Social across your channels. Instagram, Facebook, LinkedIn and Google Business Profile, each in the tone that platform expects.
- Blog articles, published for you. Structured for search and for AI answer engines, straight into your WordPress site.
- Client emails in thirty seconds. Referencing the specific lender policy, saved to your Outlook drafts.
- Reviews your clients want to leave. One link, a voice note or a few lines, a branded post ready to publish. Or, with the click of a button, import your Google Reviews and you can create social posts with one click.
Alex, one sitting
One prompt. Spring shortlist week: something for socials, a blog for the site, and post Peter's review.
Blog and LinkedInWed 7:30
Know your grade before you ski. On the mountain, the colour of the run tells you a lot before you commit. Lender tiers work the same way.
Approved, scheduled
Google Business ProfileThu 12:00
"You made the whole process so simple. Thanks again." Peter Smith, five stars, posted with permission.
Approved, scheduled
Every piece lands in your chat first. Nothing publishes until you have read it.
Three months, automated
Posting once is good. Posting every week is what builds recognition.
The problem was never the idea, it was the time. Alex schedules content up to three months ahead across every connected channel, from the same prompt, spaced the way an audience notices. Campaigns adds series, playbooks and the standing RBA trigger.
- Up to three months scheduled in one sitting
- Mailchimp sync for the email half of a campaign
- A standing campaign that fires the minute the Reserve Bank decides
Client reviews
Your clients want to leave a review. Now they can.
Cynario Reviews gives your clients one link. They record a quick voice note or type a few lines, whatever is easiest. It lands in your account, and in one click it becomes a branded, optimised post for Instagram, Facebook, LinkedIn and Google Business Profile. No design skills, no platform-hopping.
- One link, sent at settlement when the client is happiest
- Voice note or text, turned into a branded review tile
- Pushed to your Google Business Profile with a click
- Import your Google Reviews with one click and create and schedule social media reviews with ease
Compliance you can trust
Won't it look and sound like ChatGPT? No, for three reasons.
Alex generates visuals that carry your brand colours, your logo and your broker identity, not stock imagery. She writes from what actually happened in your lending, so posts have substance. And every piece is checked against the language rules of Australian credit licensing: no specific lender rate claims, no unverified "best rate" language, no personal financial advice framing. You stay inside your ACL obligations by default.
- Brand-matched visuals with your colours and logo
- Tone adapted per platform, educational on LinkedIn, lifestyle on Instagram
- A compliance check on every piece, with the reason when something is flagged
Compliance check
| Piece | Result |
|---|---|
| Instagram, first home buyer | Passes |
| Email, RBA cut | Name the cash rate |
| Blog, refinance | Passes |
Blog articles
Publish authority-building articles, nine times faster.
Alex writes educational, insight-driven articles and publishes them to your WordPress site through the Cynario connector, without you logging in. Structured headings for search and for the AI answer engines that now shape roughly half of Australian search journeys. Each article becomes a lead source that works while you are with clients.
- Structured H1 to H3 hierarchy for search and AI visibility
- Compliance-aware language for Australian mortgage broking
- Published straight to WordPress through the Cynario connector
Set up marketing and reviews in under five minutes
Link your social accounts.
Open the Social Media tab in your Cynario dashboard and connect Instagram, Facebook, LinkedIn and Google Business Profile.
Connect Microsoft Outlook.
Follow the prompts to allow Alex to save drafted client emails directly to your Outlook drafts folder.
Connect your WordPress website.
A few clicks links Alex to your WordPress, enabling direct article publishing.
Load your brand settings.
Upload your logo, profile image, company details and brand colours so every post and image carries your identity.
Customer reviews.
Head to Client Reviews, customise your Welcome Message, add your Google Reviews link and you're ready to ask for a review.
I used to spend Sunday nights on this. Now I spend ten minutes on Monday approving it.
What Alex creates in under 2 minutes.
| Content type | Average time | Platforms |
|---|---|---|
| Social media post (single platform) | ~30 seconds | Instagram, Facebook, LinkedIn, Google Business Profile |
| 5-platform campaign | ~60 seconds | All of the above + WordPress |
| Client email | ~30 seconds | Saved to Outlook drafts |
| Customer reviews | ~60 seconds | Optimised customer reviews ready to publish |
| Blog article | Under 2 minutes | Published directly to WordPress |
The must-have marketing suite for mortgage brokers.
One prompt, and your social posts, client emails and website content are created, branded and ready to publish.